Design Based on Branding
Using Sensitive Content to Generate Sign-ups
Since iSectors specializes in financial advice, a lot of their content should be provided only to advisors. However, the previous site had a messy Network WordPress system that handled it and some content that should’ve been hidden was in plain sight. By using AJAX, ACF Pro, and Timber, Artlytical Media put together a site that hid that content in a seamless way; allowing users to log in and visitors to sign-up without being redirected through the WordPress login page.
Because of the popularity of their blog and the volume of content they were producing, it was important to create a stylized blog with multiple sections specifically designed for their content. The branded blog displays to users that they aren’t on just another informational page and gives a more personal yet organized look using special fields to display the authors’ pictures.